Google Ads Brief

Thankyou for choosing our leading Google Ads campaign management services.

To assist us further in setting up and managing your campaign, simply complete the following online form and click ‘send’. Please take the time to complete as many of the questions as possible to ensure a successful campaign.

One of our team members will contact you within 24 hours if we require any further information.

Once this form is completed and received, you will be notified within 5 working days as to the status of your advertising campaign.

You can also view our Terms and Conditions of Service which can be printed for your records.

Please complete as many fields as you can.

Your Full Name (required)

Date of Birth (required)

Business Name (required)

ABN / ACN (required*)

Your Email (required)

Phone

Your Website URL

Location

Provide address details for Google maps

Site Access

The following FTP, Control Panel/Admin access details are supplied by your web hosting company

FTP Server Address

FTP User Name

FTP Password

CPanel / Admin Address

User Name

Password

Your Online Campaign

Project Overview

Quick elevator pitch on what you are trying to achieve (max 150 words)

Have you advertised online before with any of the following?

SEOGoogle AdsFacebook AdsYellow/SensisGrouponOther

If yes to the above, please provide a time frame on when you advertised and give us a brief outline on your experience good or bad

Are you currently using any other forms of online advertising? If yes, please list

What has been working best for you?

What is a customer/client/patient worth to you on average in dollars?

Whats the sales growth you're looking for?

What would you invest to get there?

What are your sites' most important products and services? Also write a brief description of each product/service

Product / Service 1

Product / Service 2

Product / Service 3

Product / Service 4

Product / Service 5

I addition to the above, do you offer any other products/services?

What makes your products or services unique to the market?

How many leads do you currently receive from your website each month?

How many sales do you currently make from your website every month?

How many visitors to you website are you currently getting on a monthly basis?

Who are your top 3 competitors online?

Of those, which competitor sites do you like and why?

KEYWORDS

List up to 10 keywords / phrases which describe the type of products/services your business offers and the location, separated by commas. These can include models, product numbers, type of service, different branch locations, etc

MAIN KEYWORD PHRASES

List the top keyword phrases (in order) that are the most important for you to promote in the major search engines. These are the terms that we will judge a successful service result from. The keywords must include your main product/service and locality (eg. sydney plumber, gold coast accommodation, printing service melbourne)

YOUR ADVERT

In your own words, what would be the best way to describe your business online? *Our team will write your ads, however we have found that the ideas provided in the following ad format are invaluable for your campaign success.

Headline*

Description Line 1*

Description Line 2*

Geographical area to run ads (list of post codes, suburbs, cities, states or a radius around your location(s))

Days/Hours to run ads (For example, Monday to Friday 8am to 5pm or 24/7. If your goal is phone calls, we recommend running ads only when someone is available to answer the phone.)

SPECIAL PROMOTION

Do you have a monthly OFFER/EVENT? Or a new customer special?

YesNoI will create oneI would like to but need help

Offer Title (Example: 20% off in store or online)

Start Date

End Date

Offer Details

Max 1000 characters

Coupon Code

Terms & Conditions (optional)

Marketing Resources

It is very helpful if you will include a copy of your company's logo, brochures, catalog, etc, so we can see how you present your company image

Select one of the following

Supplying all art and copy by emailSupplying all art and copy digitally with this formSupplying all art and copy digitally by Dropbox/Google Drive

Upload PDF/GIF/PNG/JPG files to send with this form (max 2mb)

If emailing your marketing materials and content, please send to:

Seo-Xpress.com Att: Marketing Email: seoxpress.com@gmail.com

Additional Instructions

Please write any additional information that will help us deliver a successful campaign

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